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Business of Mosaics Masterclass 2024
Start Here!
Course Navigation and Orientation
Course Syllabus
Welcome, Resources and Course Handouts
Welcome Video (9:08)
Business Resources
Binder Graphics and Divider Pages
Course Handouts Modules 1 - 4
Course Handouts Modules 5 - 7
Course Handouts Modules 8 - 9
Course Handouts Modules 10 - 12
Index of Supplementary Handouts
Module 1: Start from a Place of Freedom
1.1 Vision and Freedom (3:48)
1.2 Come As You Are (1:48)
1.3 Empowerment (3:41)
1.4 Doing What You Love (2:47)
1.5 Making a Living (3:14)
1.6 Exercises: What You Love (3:01)
2: Motivations, Goals and Vision
2.1 Motivations (2:19)
2.2 Aligning Personal and Professional Goals (14:06)
2.3 Vision Statements (2:26)
2.4 Working With Your Strengths (2:04)
2.5 Manifestation... not a Secret. (6:35)
2.6 Building Beauty: Inspirations + Aspirations (5:11)
2.7 Career Shift and Life Cycles (6:16)
2.8 Curating Your Life and Business (1:46)
3: Mindfulness as a Business Asset
3.1 Listening to Yourself: Internal Checks and Balances (3:21)
3.2 Pause, Presence and Intention (3:03)
3.3 Maintaining work-life balance (5:10)
3.4 Doing and Being (2:37)
3.5 The Strategic No (5:05)
4: Presenting Yourself and Your Business
4.1 What's in a Name? (13:28)
4.2 Resume Magic (10:45)
4.3 Portfolio Development to Match Your Goals (17:09)
4.4 Promotional Materials (18:14)
4.5 Social Media (6:34)
5: You Do You: Specialization, Diversification and Market Identity
5.1 Authenticity and Your Best Self (7:24)
5.2 Directing Your Professional Practice (8:19)
5.3 Delicious Pie Charts (2:42)
5.4 Balancing Passion and Profits (8:16)
5.5 Multipotentiality Within Your Mosaic Busines (7:05)
5.6 Defining Your Market + Establishing Market Identity (10:44)
5.7 Refining Your Focus (4:29)
5.8 Geo-Strategies (7:56)
5.9 Side Hustles (3:45)
6: Nuts and Bolts: Launching and Formalizing Your Mosaic Business
6.1 Business Structures (5:11)
6.2 Business Resources (3:20)
6.3 Special Considerations for Arts-Based Businesses (5:44)
6.4 Step-By-Step Action Plan (13:53)
6.5 Insurance, Permits, Taxes and Admin (16:59)
6.6 Your Team (7:15)
6.7 Organization (7:33)
6.8 Working Sysetms (5:11)
6.9 Big Picture, Small Details (1:38)
7: Building Your Mosaic Business: Getting Your Work Out There
7.1 Renegade Professional (3:04)
7.2 Showing Your Work (21:20)
7.3 Sourcing Work (11:00)
7.4 Finding and Creating Opportunities (3:42)
7.5 Approaching Potential Clients and Partners (9:16)
7.6 Working with Industry Professionals (9:34)
7.7 Advertising and Press Releases (12:05)
7.8 Marketing Strategies (11:21)
8: Show Me the Money
8.1 Valuing Your Ideas (3:49)
8.2 Pro Bono Work: Non-Monetary Value (8:01)
8.3 Strategies for Pricing Decorative and Functional Work (60:31)
8.4 Strategies for Pricing Exhibition Work (11:18)
8.5 Overhead: Assessing Your Costs (6:20)
8.6 Day Rates, Hourly Rates and Reverse Engineering (9:35)
8.7 Strategies for Pricing Community Projects (7:18)
8.8 Pricing Architectural Work: Multi-Pronged Approach (41:22)
8.9 Turning a Profit and Hidden Costs (3:27)
8.10 Sources of Financial Support (5:59)
9: Be a Contract Boss: Creating Proposals and Contracts
9.1 Establishing Solid Working Methods (11:12)
9.2 Working with Clients (4:35)
9.3 Boundary Ninja (2:53)
9.4 Partnerships, Collaborations and Acknowledgement of Roles (6:30)
9.5 Anatomy of a Commission (9:54)
9.6 Creating Proposals for Commissions and Community Projects (22:08)
9.7 Design Contracts (13:00)
9.8 Production Contracts (28:43)
9.9 Credit and Copyrights (18:33)
10: Applying for Public Projects: Strategies for Success
10.1 Public Projects vs. Public Art (11:46)
10.2 RFQs vs RFPs (9:34)
10.3 Should I Apply For This? (7:30)
10.4 Budgets for Public Art Projects (17:35)
10.5 Developing Proposals and Presentations (18:26)
10.6 Navigating the System and Working with City Agencies (9:21)
11: The Art of the Pivot
11.1 Knowing When to Shift (4:26)
11.2 Embracing Change (2:22)
11.3 Callibration and Recallibration (2:28)
11.4 Personal and Professional Growth (2:34)
11.5 New Chapters: Creation and Recreation (2:56)
12: Ongoing Success and Sustainability
12.1 Staying Balanced, Happy and Paid (3:38)
12.2 Integration (7:02)
12.3 Career Arc: Honoring Life Cycles (2:38)
12.4 Updating Vision Statements (2:08)
12.5 Keeping the Magic (0:54)
12.6 The Ripple Effect (4:15)
12.7 Action Items (1:49)
6.3 Special Considerations for Arts-Based Businesses
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