I believe a truly happy life comes from listening to your intuition, exploring your curiosity and forging your own path...
Are you ready to turn your creative mosaic practice into a successful business?
I'm here to tell you that you can do it...
in your own way, aligned with your values and lifestyle.
Important to your success is understanding that your ideas and your work are valuable! Learn how to price your work accordingly.
I'll help walk you through the process...
Your ideas are valuable.
Artists deserve to get paid for their ideas, talent and effort.
Do you want to feel free to do what you love? Who doesn't?Especially in these changing times, many of us are drawn to working on our own terms, prioritizing work-life balance and focusing on what helps us thrive as humans.
Building out some part of a fulfilling creative practice into a business is a way to author your own story. Being a creative person does not mean you can't be a boss at business.
Some of the most frequent questions I get asked are about making a living as an artist. In this course I will teach you how to price your work effectively and fairly.
I've been doing this work for 30 years.
You can do it in your own way!
I'd love to teach you how.
What You'll Learn in the Course...
The Pricing Your Work course provides the foundation you need to feel confident when pricing your work.
I've heard time and time again that pricing is one of the biggest challenges for working artists. In this comprehensive course I break down multiple ways to approach pricing for different types of work and projects. Pricing Your Work gets into the specifics -- with detailed pricing worksheets for both architectural and commissioned work.
My vision for the course is to help you understand the value you bring to your work, and give you the tools and self confidence to price your work in a way that honors your time and talents. With the aim of helping you foster success in your mosaic business, and your well-being too.
You may be interested in developing or growing a professional practice around commissioned work, architectural applications, public art, community projects or some combination of these.
Or maybe you're interested in the ins and outs of exhibiting your work, developing pricing strategies or popping out one part of your mosaic practice and making it into a part-time gig.
Whatever your goals and interest, I have created this course so that you can use the information to launch or develop or grow a business that works for YOU.
Course topics include:
• Valuing your ideas
• Pro bono work
• Strategies for pricing decorative and functional work
• Strategies for pricing exhibition work
• Strategies for pricing community projects
• Pricing architectural work
• Overhead: Assessing your business costs
• Day rates, hourly rates and reverse engineering
• Turning a profit
• Sources of financial support
• Helpful resources
Imagine...
Imagine understanding exactly what goes into pricing your work...and feeling confident about it.
Imagine being able to bid an architectural commission (or any commissioned work) so that you turn a profit.
Imagine being able to navigate the process of creating commissioned work for clients and customers in a way that feels natural and professional. And being paid fairly for your work.
Imagine being able to create a business from your mosaic practice that is enjoyable, manageable and profitable.
Sound pretty awesome?
Please join me for:
Pricing Your Work
Content from Business of Mosaics Masterclass
Everything you need to successfully price your work as part of your
professional mosaic practice.
Get ready to:
Transform your creative practice into a successful professional practice.
Generate income doing something you love.
Learn to price your work (decorative, architectural mosaics, commissions and community projects) as you build a mosaic business that works for you!
This course is very empowering because you are taking us by the hand and running the numbers together. I love that you don't just give concepts...you explain the "how to" and then practice the real life examples.
The more I learn, the more I know exactly what I need to do, and how to do it.
-Katie W, Course Graduate
Course Benefits
Your investment includes:
+ 30 instructional videos, organized in easily digestible lengths, delivered in accessible, real world language
+14 downloadable pdfs of course information and supplementary materials including detailed pricing worksheets and more
+ Access to a private online forum to connect with Business of Mosaics Masterclass learners and alumni
If you have more questions about the course, please feel free to reach out.
Note: In order to successfully contextualize the information presented, it is recommended that students have a working knowledge of mosaic making. Technical mosaic making or designing is not part of this course.
In this course we investigate these questions and more...
What goes into pricing for a piece of mosaic work, or an entire multifaceted project?
How can you assess your business costs to make sure you turn a profit?
How is pricing assessed differently for architectural commissions and community-based work?
I’ve heard time and time again that is is one of the biggest challenges for working artists.
This course covers how to approach pricing for different situations, markets and types of work - decorative, exhibition work, commissioned and architectural mosaics, and community projects.
I break down multiple ways to approach pricing individual artworks and larger projects. This course gets into the specifics, with pricing worksheets and example projects for architectural and commissioned work, and community projects.
Online Learning That Fits Your Schedule
Since the course is online you can access it from anywhere. And because it’s recorded, it’s accessible to you at your own pace. Perfect for all schedules.
Course content is available as soon as you register.
Course content is evergreen - meaning you can access it at your own pace and come back to it later. You don't have to finish the course in four weeks. You can take as much time as you need to absorb the material. You may also enjoy the connectivity of other learners and alumni in our private online forum.
We all learn differently and our schedules vary. That's why I've created digestible, manageable bites of information that offer you freedom and flexibility. I want you to learn in a way that works for you!
What Students Have to Say...
The pricing structures were really helpful - such as the artist fee versus production costs...
- Nadia K, Course Graduate
****
This course helped me get a more realistic picture of being in business and consider what will make me ready. (The course) provided me with information about what I would need to sell (my art) and seek public art projects - a roadmap.
You can't put a price on confidence. Your course builds it!
- Shelley B, Course Graduate
****
The course structure and platform were perfect for me. I was able to do (the lessons) at my own pace. The platform was very easy to use and I appreciated all the downloadable PDFs.
- Kathy S, Course Graduate
****
This course has given me the confidence to market my business effectively, say no to things I'm not cool with, stick to what I want/need for my business and not undersell my work.
- Vicki M, Course Graduate
****
The biggest takeaway of the course is that it reinforced that I was totally in control of my own self and business, and that there is no reason not to get what I really want, as long as I am willing to be honest with myself, learn what I need to and work hard.
- Katie W, Course Graduate
****
The printouts (course handouts) are exactly what I need as a reference at this point! The knowledge in it is thorough and spot-on... The information was easy to digest and it is the BEST info I could get for my situation.
****
This course is a huge asset for an artist wanting to make a business out of their creative practice! I would absolutely recommend this course to others!
****
It is a serious, practical course that has changed my attitude, confidence, abilities and vision of myself and my mosaic business.
****
The course was concise and full of pertinent information. It was well-organized, with a boat load of info! All presented by a beautiful, witty and wise woman.
- Ippy F, Business of Mosaics Masterclass Graduate
****
I have taken lots of business and art classes, and never found anything that addresses the particular needs of an individual mosaic artist and her business like this class.
- Monica F, Course Graduate
Course Curriculum
I invite you to watch the welcome video.
The video lectures in this module range between a few minutes - 20 minutes. All lectures are broken down into sections that are easy to digest.
There is a lot of valuable content in this complete course.
- 8.1 Valuing Your Ideas (3:49)
- 8.2 Pro Bono Work: Non-Monetary Value (8:01)
- 8.3 Strategies for Pricing Decorative and Functional Work (60:31)
- 8.4 Strategies for Pricing Exhibition Work (11:18)
- 8.5 Overhead: Assessing Your Costs (6:20)
- 8.6 Day Rates, Hourly Rates and Reverse Engineering (9:35)
- 8.7 Strategies for Pricing Community Projects (7:18)
- 8.8 Pricing Architectural Work: Multi-Pronged Approach (41:22)
- 8.9 Turning a Profit and Hidden Costs (3:27)
- 8.10 Sources of Financial Support (5:59)
How "Pricing Your Work" came to be...
Inspired by in-person weekend seminars I'd offered over the past fifteen years in the Business of Mosaics, in 2021 I greatly expanded the content and created a new, in-depth, online Business of Mosaics Masterclass.
This one-of-a-kind professional development course focuses on the multiple facets of launching, managing and growing a successful mosaic business… while maintaining a mindful work-life balance.
After launching the Business of Mosaics course, I learned that many of my students really desired the chance to focus on the art and science of pricing their professional work.
By popular demand I'm thrilled to offer "Pricing Your Work" (content from the Business of Mosaics Masterclass) as a stand-alone course.
This rich-format course, complete with pricing worksheets and detailed instructions is asynchronous so you can do at your own pace, in your own space.
Discover how to confidently evaluate and price your professional work so that you are happy, balanced and paid!
Ready to take the leap?
Investing in your own success can be transformational!
I hope you'll join me!
What you’re doing for this industry is unprecedented.
- Lillian Sizemore, Mosaic Artist and Scholar
This is the best online class I have ever taken!
- Kathy S, Course Graduate
This is not just another business course. It’s specific to mosaic artists and artisans.
-ChristyP, Course Graduate
You were born with potential...
You were born with greatness...
You were born with wings...
Learn to use them and fly.
-Rumi
You might be interested in the following courses:
About Laurel True
Laurel True is an artist, teacher and advocate of creative expression. Through her studio, True Mosaics Studio, she has specialized in creative placemaking, public art and architectural mosaics for the past 30 years. She has created architectural installations, mosaic murals and sculptural forms for parks, transit systems, streetscapes, hospitals, social and education centers, and commercial and residential spaces across the US and in Haiti, Europe, Mexico, South and Central America and Africa.
She has an active studio practice through which she explores concepts of beauty, identity and perception using juxtapositions of materials and iterative processes.
Laurel co-founded the Institute of Mosaic Art in Oakland, California and has fostered education in the mosaic arts through teaching and speaking around the world. She is Founding Director of Global Mosaic Project, which provides art education and entrepreneurial training to underserved communities in urban and developing areas through socially engaged art. True has trained thousands of students, volunteers, artists, teachers and community members in the creation of over 200 projects globally that contribute to environmental beautification, economic and community development, well-being and social justice.
Laurel apprenticed with artist Isaiah Zagar after receiving a degree in African Studies from University of Wisconsin. She has studied at Studio Arte del Mosaico in Ravenna, Italy; Universite Chiek Anta Diop in Dakar, Senegal; Parsons School of Design in New York and the Art Institute of Chicago. She participated in/partnered with TEDWomen, International Urban Mosaic Intervention in Chile, International Community Mural Arts Program in Turkey through the US State Department, Partners In Health, Build Health International, and the United Nations. She has self-published two books about her work with communities in Haiti.
With a keen interest in mindfulness practices, mind-body connection, and investing in the success of others, Laurel has helped countless people get in touch with their creativity, launch or strengthen their creative practice, spearhead mosaic projects, and launch their own businesses. She believes that we are all creative being and that creative expression is inextricably linked to well-being.
Laurel teaches workshops online and in person as well as around the world. She teaches yearly retreats and training workshops in France and Mexico.